IKEA is undoubtedly one of the world's most successful, enigmatic, and recognisable global brands. Last year nearly 800 million people in 49 countries visited its stores, which had a turnover of more than £30 billion.
In a major new three-part series, our cameras explore the world of IKEA, from the design studios to factories and stores, for the very first time.
Few companies can legitimately claim to shape the way we live today. Fewer still inspire a cult-like devotion in customers and employees alike. But IKEA is not like other companies.
The famously secretive Swedish furniture retailer is guided by the principle of creating 'the better everyday life for the many people'. But what is the secret to its success? How does the machine of IKEA affect the people who work for it, and how does its ruthlessly efficient business model affect the world?
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优酷视频网友:
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6.《宜家:组装帝国》评价怎么样?
百度最佳答案:《宜家:组装帝国》口碑不错,演员阵容强大演技炸裂,并且演员的演技一直在线,全程无尿点。你也可以登录百度问答获得更多评价。
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